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Email Prompt Library

Ready-to-edit prompts for welcome emails, launches, events, win-backs and more. Copy one or turn it into an email.

Free, no signup. Everything runs in your browser; what you type is never sent to us.

45 of 45 prompts

Welcome

Welcome email for a small shop

Write a warm welcome email for new subscribers to [shop name], an independent [type of shop] in [city]. Say what they will get from the list (one email a week, early access to new arrivals), introduce the person behind the shop in two sentences, and end with one button to browse this week's new arrivals. Friendly and a little dry, never salesy.

3 gaps in [brackets] to fill in. Press Edit to change them.

Welcome

Welcome with a first-order discount

Write a welcome email for [brand name] that delivers a 10% first-order discount with the code [CODE], valid for 14 days. Open with a thank-you, explain in one line what makes [brand name] different, show three bestsellers, and finish with a single 'Shop now' button. Short and easy to skim on a phone.

3 gaps in [brackets] to fill in. Press Edit to change them.

Welcome

Welcome to a newsletter

Write a welcome email for new readers of [newsletter name], a weekly newsletter about [topic]. Confirm what they signed up for and when it arrives, link to the three best past issues, and invite them to reply with one question about [topic]. First person and conversational.

3 gaps in [brackets] to fill in. Press Edit to change them.

Welcome

Welcome to a club or community

Write a welcome email for a new member of [club or community name]. Explain how it works in three short steps, point to the next event on [date], and tell them how to introduce themselves. Warm and inclusive, with one button to RSVP.

2 gaps in [brackets] to fill in. Press Edit to change them.

Launches

Product launch announcement

Write a launch announcement for [product name], a new [type of product] for [audience]. Lead with the problem it solves, show the three most useful features with a one-line benefit each, include the price of [price] and the launch offer that ends on [date], and finish with one button to [buy or reserve]. Confident, plain language, no hype words.

6 gaps in [brackets] to fill in. Press Edit to change them.

Launches

Teaser before a launch

Write a short teaser email, sent a few days before we launch [product name] on [date]. Do not reveal the price. Tell the story of why we made it in a few sentences, give one concrete detail people can picture, and invite them to join the early-access list with one button.

2 gaps in [brackets] to fill in. Press Edit to change them.

Launches

Limited run or pre-order

Write an email announcing a limited run of [number] [product]. Explain why it is limited, what is special about this batch, the pre-order deadline of [date], when it ships, and one button to pre-order. Honest urgency only, no fake countdown.

3 gaps in [brackets] to fill in. Press Edit to change them.

Launches

New collection

Write an email introducing our new [season] collection from [brand name]. Open with a short, vivid description of the mood, feature four hero items with their prices, and add one line about the materials or how it is made. One button: See the collection.

2 gaps in [brackets] to fill in. Press Edit to change them.

Events

Gig or listening night invitation

Write an invitation to [event name] at [venue] on [date and time]. Cover what it is in one line, what to expect, the price of [price] or free, the capacity of [number] seats, and one button to reserve a seat. Make the date, place and price impossible to miss near the top.

5 gaps in [brackets] to fill in. Press Edit to change them.

Events

Workshop or class

Write an email inviting people to our [workshop name], a [length]-hour workshop on [topic] on [date] at [location or online]. Say who it is for, what they will make or learn, what to bring, the cost, and how many places are left. One button to book.

5 gaps in [brackets] to fill in. Press Edit to change them.

Events

Reminder the day before

Write a short reminder email for tomorrow's [event name] at [venue], doors at [time]. Include the address and how to get there, anything to bring, what happens at the door, and a line for anyone who can no longer come. Practical and friendly, no marketing language.

3 gaps in [brackets] to fill in. Press Edit to change them.

Events

Thank you after an event

Write a thank-you email for people who came to [event name] last night. Share two highlights, link to [photos or the recording], mention what is coming next on [date], and ask one question about what they would like to see at the next one.

3 gaps in [brackets] to fill in. Press Edit to change them.

Sales

Seasonal sale

Write a sale email for [brand name]: [percentage] off [category] until [date]. Lead with exactly what is on sale and for how long, show four of the best items with prices, mention the shipping cut-off for delivery by [date], and finish with one button. Straightforward, no all-caps and no exclamation marks.

5 gaps in [brackets] to fill in. Press Edit to change them.

Sales

Early access for subscribers

Write an early-access email for our subscribers, giving them the [event name] sale 24 hours before everyone else. Explain the offer, the exact start time of [time], and the code [CODE]. Warm thank-you tone for being on the list.

3 gaps in [brackets] to fill in. Press Edit to change them.

Sales

Last chance, ends tonight

Write a short last-chance email for our [offer] that ends tonight at [time]. One headline with the offer, one line on what happens when it ends, and a single button. Only mention things that are true.

2 gaps in [brackets] to fill in. Press Edit to change them.

Sales

Bundle offer

Write an email promoting our [bundle name], which includes [items] for [price], a saving of [amount] compared with buying them separately. Explain who it suits, what is in the bundle, and add one button. Calm and helpful, no pressure.

4 gaps in [brackets] to fill in. Press Edit to change them.

Newsletters

Weekly newsletter with three stories

Write this week's issue of [newsletter name] for [audience]. Include a short personal opening, three stories on [topic 1], [topic 2] and [topic 3] with two sentences and a link each, one thing we are reading or listening to, and a friendly sign-off. Editorial style with plenty of white space.

5 gaps in [brackets] to fill in. Press Edit to change them.

Newsletters

Monthly update from a small business

Write a monthly update email from [business name]: what we made or sold this month, one customer story, one behind-the-scenes detail, and what is coming next month. Personal and honest, about 200 words.

1 gap in [brackets] to fill in. Press Edit to change them.

Newsletters

Curated roundup

Write a roundup email of the five best [things, such as new releases, articles or products] this [week or month] in [niche], each with a one-line reason to care and a link. Open with a sentence on what connects them.

3 gaps in [brackets] to fill in. Press Edit to change them.

Newsletters

Educational how-to email

Write an educational email teaching [audience] how to [skill or task] in four steps. Start with who this is for and what they will be able to do after reading, keep each step to two sentences, and end with one button to [next step or resource].

3 gaps in [brackets] to fill in. Press Edit to change them.

Carts and stock

Abandoned cart reminder

Write a friendly abandoned-cart email for [brand name]. Remind them what they left behind, show the items with pictures and prices, answer the two questions people usually have before buying (shipping time and returns), and add one button to return to their cart. No guilt and no countdown.

1 gap in [brackets] to fill in. Press Edit to change them.

Carts and stock

Second cart email with free shipping

Write a second abandoned-cart email, sent 48 hours after the first, offering free shipping on orders over [amount] with the code [CODE] for the next three days. Short and polite, with the items they left and one button.

2 gaps in [brackets] to fill in. Press Edit to change them.

Carts and stock

Back in stock

Write a back-in-stock email for [product name], which sold out on [date] and is available again. Say how many we have and when we expect to run out, and add one button to buy. A touch of relief and humour is welcome.

2 gaps in [brackets] to fill in. Press Edit to change them.

Carts and stock

Price drop alert

Write a price-drop email for [product name], now [new price] (was [old price]) until [date]. Remind them why people like it in one line and add one button.

4 gaps in [brackets] to fill in. Press Edit to change them.

Win-back

We miss you

Write a win-back email for customers who have not bought from [brand name] in [number] months. Acknowledge the gap, share what is new since they last visited, offer [incentive] with the code [CODE] valid for [number] days, and give them an easy way to unsubscribe if they would rather not hear from us.

5 gaps in [brackets] to fill in. Press Edit to change them.

Win-back

Re-engagement before pruning the list

Write a polite re-engagement email to subscribers who have not opened our emails in [number] months. Ask if they still want to hear from us, give them a one-click 'Yes, keep me on the list' button, and say plainly that we will remove them if we do not hear back by [date].

2 gaps in [brackets] to fill in. Press Edit to change them.

Win-back

After a cancellation

Write an email for someone who just cancelled their [subscription name] subscription. Thank them without guilt, confirm what happens to their account until [date], tell them how to come back, and ask a single optional question about why they left.

2 gaps in [brackets] to fill in. Press Edit to change them.

Order and account

Order confirmation

Write an order confirmation email for [brand name]. Include the order number [number], an itemised summary with prices, the shipping address, the expected delivery date, and a link to track the order. Clear and calm, with no marketing in it.

2 gaps in [brackets] to fill in. Press Edit to change them.

Order and account

Shipping notification

Write a shipping notification email: order [number] has shipped with [carrier], tracking number [tracking], expected delivery [date]. Add a short note on what to do if it does not arrive, and one button to track the parcel.

4 gaps in [brackets] to fill in. Press Edit to change them.

Order and account

Password reset

Write a password reset email for [product name]. Explain that a reset was requested, give one button that expires in [number] hours, and say what to do if they did not ask for it. Short, plain and reassuring.

2 gaps in [brackets] to fill in. Press Edit to change them.

Order and account

Receipt or invoice

Write a receipt email for a payment of [amount] to [business name] for [product or service] on [date]. Include the invoice number, the payment method (last four digits), a billing summary, and a link to download the invoice.

4 gaps in [brackets] to fill in. Press Edit to change them.

Reviews and feedback

Review request

Write an email asking a customer to review [product name] about [number] days after delivery. Thank them, ask one specific question about how it is going, and add a button to leave a review. Make it feel like it comes from a person.

2 gaps in [brackets] to fill in. Press Edit to change them.

Reviews and feedback

Two-minute survey

Write an email inviting customers to a two-minute survey about [topic], with [reward, such as a 10% discount] for completing it. Say exactly how long it takes and how their answers will be used, and add one button.

2 gaps in [brackets] to fill in. Press Edit to change them.

Reviews and feedback

Testimonial request

Write a short email asking a happy customer if we can quote their kind words about [product or service] on our website. Include their original message, make it easy to say yes or no, and thank them either way.

1 gap in [brackets] to fill in. Press Edit to change them.

Announcements

New opening hours or location

Write an email announcing that [business name] is changing its [opening hours or location] from [date]. State the change first, then the reason in one sentence, the new details, and how to reach us. Add a map link or one button.

3 gaps in [brackets] to fill in. Press Edit to change them.

Announcements

Price change, honestly

Write an honest email telling customers our prices on [product or plan] are changing from [date], from [old price] to [new price]. Explain why in two sentences, say what stays the same, and tell existing customers how long they keep their current price.

4 gaps in [brackets] to fill in. Press Edit to change them.

Announcements

Milestone and thank you

Write a short thank-you email celebrating [milestone, such as five years in business]. Tell the story in three short paragraphs, thank customers, and include one small gift: [gift or discount].

2 gaps in [brackets] to fill in. Press Edit to change them.

SaaS

Day-one onboarding

Write a day-one onboarding email for new users of [product name], a [one-line description]. Give them one quick win they can complete in five minutes, link straight to it with one button, and offer help through [support channel]. Friendly and direct, no feature tour.

3 gaps in [brackets] to fill in. Press Edit to change them.

SaaS

Trial ending

Write an email telling a user their [product name] free trial ends in [number] days. Remind them of what they have set up so far, explain what changes if they do nothing, show the plan price of [price], and add one button to upgrade.

3 gaps in [brackets] to fill in. Press Edit to change them.

SaaS

Feature announcement

Write a product update email about [feature name]. Explain the problem it solves, show how to use it in three steps, say who gets it (all plans or [plan]), and add one button to try it now.

2 gaps in [brackets] to fill in. Press Edit to change them.

SaaS

Nudge for inactive users

Write an email for users who signed up for [product name] but have not logged in for [number] days. Mention the one thing most new users do next, link to it, and invite them to reply if they are stuck.

2 gaps in [brackets] to fill in. Press Edit to change them.

Seasonal

Holiday greeting with no sale

Write a warm holiday greeting from [brand name] with no sale in it. Thank customers for the year, share the dates we are closed and the last shipping dates of [dates], and send good wishes.

2 gaps in [brackets] to fill in. Press Edit to change them.

Seasonal

Gift guide

Write a gift-guide email for [occasion] with [number] ideas at three price points (under [amount 1], under [amount 2] and a splurge), a one-line reason for each, and the last order date for delivery in time of [date].

5 gaps in [brackets] to fill in. Press Edit to change them.

Seasonal

Occasion email (Mother's Day, Valentine's and similar)

Write an email for [occasion] from [brand name] with a collection of four gift ideas, a sentence on how to choose, the last order date for delivery by [date], and one button.

3 gaps in [brackets] to fill in. Press Edit to change them.

Seasonal

New year, fresh start

Write a new-year email from [brand name] about starting [the year or season] well. Share three small, realistic ideas related to [what we sell or teach], one of ours that helps, and a single button. Encouraging, not preachy.

3 gaps in [brackets] to fill in. Press Edit to change them.

What makes a prompt for an email work

Vague prompts get vague emails. Every prompt here is written as a short brief, and they all cover the same few things, which is a good habit to keep when you write your own:

  • Who it is for and what they just did. A new subscriber, a customer who left a cart, someone who has not opened an email in months.
  • The one thing the email should do. One action, one button. If you need two, you probably need two emails.
  • The real facts. Dates, prices, codes, places and numbers. These are the [brackets]; the AI cannot invent them correctly.
  • The tone, in a few words. “Friendly and a little dry” works better than “professional”.
  • What to leave out. No countdowns, no exclamation marks, no hype words. Saying so saves an edit.

Why AI emails all sound the same, and how to avoid it

Left alone, AI writes the average email. The cure is specifics: your real details, a tone you have named, and permission to be plain. We go deeper in why AI-written emails all sound the same and how to write like a person, not a brand.

Questions

Do I need Emlet to use these prompts?
No. Copy any prompt into the AI tool you already use. In Emlet, the same prompt also becomes a designed, editable email in your brand colours, ready to export.
What do I put in the [brackets]?
The real details only you know: your brand name, dates, prices, discount codes, places. Press Edit on a prompt, fill them in, then copy it or turn it into an email.
Can I change a prompt?
Yes, that is the idea. Edit the text, add a sentence about your tone, remove anything that does not fit. Your edits stay in this tab and are not saved anywhere.
Are these prompts free to use commercially?
Yes. Use them for your own business, your clients, or your team. A link back is appreciated but never required.

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